Interactive print

We believe it is possible to redesign both the look and the editorial focus of daily newspapers around interactivity, ease of use and improved information architecture, areas that have advanced much more rapidly online than in print. A truly Web-first news strategy would involve the publication of several iterations of each story online, as well as the carefully labeled packaging of commentary into the news pages. It would also allow editors to write and juxtapose stories to enhance the use of comparative sourcing and multiple versions of stories from different perspectives, allowing readers to make up their own minds about controversial events and trends. These best practices are commonplace online, but newspapers have yet to incorporate them. But bringing an interactive element into the paper could help reengage a whole generation of readers, who have given up on mainstream news because of its traditional one-dimensional presentation.